Objective #
This SOP outlines the steps to create and manage digital ads for events effectively.
Key Steps #
1. Access Event Ads Configuration 0:10
- Navigate to the configuration tab.
- Locate the ‘Event Ads’ section.
2. Add a New Event 0:27
- Select the advanced event type to enable ad options.
- Click on ‘Add’ to create a new event.
3. Configure Event Ads 0:56
- In the event ads section, you will see existing ads.
- Click on ‘Add Your Own’ to create a new ad.
4. Fill in Ad Details 1:09
- Enter the title and content for the ad.
- Upload a featured image.
- Set the ad prices, including multi-currency options if applicable.
5. Save and Toggle Ad Availability 1:33
- Click ‘Update’ to save your changes.
- Toggle the ad on to make it available for selection.
6. Add Content Description 1:55
- If the ad lacks a description, edit the content field.
- Save the changes to update the ad.
7. Integration with Other Tools 2:12
- If applicable, check for integrations like Salesforce.
- Ensure the integration is correctly mapped.
8. Final Review 2:29
- Review all settings and configurations.
- Reach out for assistance if needed.
Cautionary Notes #
- Ensure all fields are filled out correctly to avoid errors.
- Double-check currency settings if operating in multiple currencies.
Tips for Efficiency #
- Use templates for ad titles and content to save time.
- Regularly review existing ads to keep content fresh and relevant.